Growth Marketer (Digital PR) at CoinGecko
CoinGecko is a global leader in tracking cryptocurrency data. Operating since 2014, CoinGecko has built the world’s largest cryptocurrency data platform, tracking over 10,000 tokens across more than 400 exchanges, serving over 300 million page views in more than 100 countries. We are proud to have played a major part in mainstream awareness, adoption, and education of cryptocurrency globally.
We at CoinGecko believe that cryptocurrency and blockchain will define the future of finance, bringing greater financial and economic freedom around the world. In anticipation of that future, CoinGecko is building the foundation to scale cryptocurrency market data to serve billions.
What you’ll be doing:
• Digital PR & Partnerships: Manage our digital PR & partnerships strategy to amplify our products and content. You’ll be responsible for ensuring that the world hears about CoinGecko, and contribute to our SEO and brand growth.
• Launch & manage new campaigns: Identify ways we can repurpose existing products and content to attract the attention of new target audiences. Ideate, plan and manage execution of campaigns end to end and see it through.
• Be an excellent storyteller: Deeply understand CoinGecko’s product positioning in the cryptocurrency world and define/improve this over time. You’d be responsible for writing product launch briefs & press releases when needed.
• Build productive partnerships: You’ll work with and help manage a team of Outreach Specialists, while personally building and managing relationships with key partners.
• Plugged-in: Stay up-to-date with the latest cryptocurrency trends and proactively look out for opportunities for us to participate in and create new campaigns around them.
What we look for in you:
• You are a T-shaped marketer with 2+ years of relevant experience, with a proven ability in any of the following areas: product marketing, PR, partnerships, and/or SEO.
• You have managed media, partnerships and/or agency relationships in the past.
• Impact-driven and persistent: You’re motivated by moving the needle meaningfully, especially during times when it requires persistence and courage.
• Entrepreneurial: You have a proven ability to build from scratch. Ability and desire to operate resourcefully, independently and with urgency.
• Operational excellence: You have a keen eye for detail and an exceptionally high bar for accuracy and quality. Similarly you hold your team to that level of standards.
• Team player: You are looking to add value to the team and work collaboratively with one another, while keeping an open mind on feedback and areas of improvement.
• Passion for cryptocurrency, blockchain, or financial markets are a huge plus.
• Proven track record of excelling in a rapidly growing global organization is a bonus.
• Integrity and trustworthiness.
• Excellent written and verbal skills in English.
Some of the perks while at CoinGecko:
• Remote Work Flexibility: Work wherever you feel most productive.
• Flexible Working Hours: No 9-5 structure, work the hours you need to get your tasks done.
• Comprehensive Insurance Coverage: We provide life, medical, and critical illness insurance.
• Equity: You’ll be entitled to virtual options, with terms and conditions.
• Transport Allowance: You will be given a monthly fixed allowance to ease the cost of travelling.
• Flexible Claim Allowance: You will be allocated a quarterly budget of RM1,800 / SGD1,200 to subsidise your meals and setup your work-from-home station.
• Learning Allowance: You will be allocated an annual budget of USD500 to help you continuously learn in the pursuit of your professional and personal development.
• Social Activity Allowance: Want to set a date to watch a movie or play futsal with your colleagues? Get it organised and we subsidize a portion of the cost.
CoinGecko is an equal employment opportunity employer. Qualified candidates are considered for employment without regard to race, religion, gender, gender identity, sexual orientation, national origin, age, military or veteran status, disability, or any other characteristic protected by applicable law.
Interested? Hit the apply button to get started on your application!
To apply for this job please visit jobs.lever.co.
Growth Marketer (Digital PR) at CoinGecko